Price Your Ebook - Maximize Your Profits with the Perfect Price

Price Your Ebook

Ebook Question & Answer: How to Pick the Best Price for Your Ebook and Why This is Essential to Maximize Both Sales & Profits

Hi Laura,

Over the course of this winter I have been studying the information posted on your website concerning e-books. All of it has been extremely helpful with understanding this and what all is involved. However there is one very important part missing and that concerns pricing the book. I don't see anything at all that deals with pricing. Do I arbitarily put something on it and hope for the best or are there guidelines for setting the price?

I would greatly appreciate your suggestions concerning this as by early summer I am hoping to have a picture e-book of my farmland photography available.

Sincerely,

Rich Mengel

Dear Rich,

Pricing your ebook can be a tough call, especially since prices run the gamut. For instance, internet marketers can command hundreds of dollars for their downloadable books, while ebooks with equally compelling content, but on a subject that doesn't enable people to make money, tend to sell for twenty dollars or less. Of course, this isn't always the case, so make sure to read on.

When you price your ebook, you can't do what the authors of self-published books do: go into Barnes & Noble and compare your book with other books in your category to come up with a comparable price. And even if you were able to do this, you don't know how well these other books have sold and whether they were priced correctly.

So what's an ebook author to do?

Do you test different prices (as you suggest in your question) and undermine your credibility in the eyes of those who keep coming back to your site, but haven't yet purchased? If every time they visit your site, you're testing a different price, it will look to them like no one is buying your ebook.

Rather than dreaming up some magical number, is there a scientific, market-based tool that will help you come up with the perfect price point—that irresistable number that will cause prospects to reach for their wallets and pull out their credit cards?

I'm pleased to say there is. I have used an online tool to determine the best prices for three books I wrote: a traditionally printed, self-published book, an e-book and a short 13-page electronic report. When I say that you can price your ebook (or any other product, digital or otherwise) successfully, this means that you position it so that it will sell and maximize your profits.

This product is called Make Your Price Sell. It is an online tool that turns the art of pricing into an exact science. It is a tool used by individuals and big corporations alike to arrive at the perfect price point. Best of all, it's so straightforward, you can be up and running (in terms of how to price your ebook) in about an hour.

Click on price your ebook to learn more about the pricing process and why this step is essential to your success.

Bookmark this page so you can come back to it later:

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