Copywriting Ebook ... ... I'm not going to try to impress you with my copywriting skills when you're looking for an ebook on the subject, instead, I'll just give the straight scoop on which programs out there are the best buys for your hard-earned dollars. I researched this for two reasons: one I was looking for a course that would teach me how to write better copy and take on some jobs and 2) my web site visitors kept asking for my recommendation.
There's no question that writing copy is a lucrative field. That said, you need to be prepared to make a reasonable investment in yourself and the resources that will teach you what you need to learn to be successful. A good copywriter can make upwards of $250 per hour (and great ones make even more plus a percentage of product sales).
While the money is great, there's also lots of opportunity, especially as more and more businesses expand their reach by taking their brands to the web. Since there is a shortage of professionals to meet this growing demand, there is plenty of work available.
In selecting the best copywriting ebook for you (and for me), here were the criteria I used.
I wanted to learn from a professional who has:
By finding an expert with such experience and credentials, I knew that his or her resource would be worth its weight in gold.
The results of my research and my own search for an excellent copywriting ebook appear below. Click on the link for each to read more and discover which one best fits your needs and budgets.
AWAI's Accelerated Six-Figure Copywriting Program - this course was designed by Michael Masterson who is one of the most prolific and successful copywriters in the world. He easily meets my criteria for an expert with over $1 billion in sales of products and services. His copy and expertise has help make Agora Publishing (you may be familiar with Early to Rise, one of the most successful newsletters in its publishing empire) into a successful company. This company has a placement service that will help you find jobs after you've finished their course.
The Ultimate Desktop Copy Coach written by another successful expert, Clayton Makepeace. He exceeds my qualifications for an expert with over 35 years in the business (including copywriting for direct mail pieces, print promotions and the internet) and has helped sell over $1.5 billion of products and services. His efforts have helped four direct marketing firms more than quadruple their business and establish them as formidable competitors in the marketplace. Although his program is a bit more expensive than most, it is well worth it. Consider it an investment in your future.
Questions or comments? Feel free to leave yours below.
Copywriting Ebook - Ebook Downloads