Book Promotion Services and Products

As the self-publishing industry has grown, companies offering services to help authors promote their books have sprung up everywhere. Some of these companies offer a real service that will help you get your message before the public. Other companies will prey upon your hopes and dreams and take your money and run. How do you decide which book promotion services to invest in, especially if you have limited funds and can't afford to hire a PR agency?

In addition to sharing my experiences about which book promotion techniques have been effective, I will also invite my colleagues and web visitors to share their recommendations and warnings. Check back occasionally, as together we create a list of tried-and-true book promotion services for authors.

Recommended Book Promotion Services and Products:

Sell Your Book Direct Through Radio Interviews. This product is offered by an author who has generated more than one million dollars in direct sales through radio talk show interviews. As you may know, there are many benefits to radio book promotion. You can give the interview from your home in your pajamas, you keep all the profits and many shows will archive your interview which means it will be available for some time to come. Although you may be able to score a few radio show interviews on your own, don't count on many book sales. I found this out the hard way. I googled radio shows for my book category, sent out review copies, worked with the show hosts and was the sole guest on every show I did. In one case, the host devoted 2 one hour segments to my interview. In another case, the show host asked me to appear on another show she did. Although this gave me valuable experience and taught me that I could do interviews, my book sales were negligible. The reason—I wasn't getting on the big shows.

The author who sells this book promotion product has been selling his book on the radio for years. He's an expert and has met with huge success. He gives you a database of contacts for shows that have more than 100,000 listeners and divides these shows into categories. He tells you exactly what to say and do, how to pitch producers and how to assemble a media kit, specifically geared to radio talk shows. If doing radio show interviews is new to you, then learn from an expert. Don't reinvent the wheel when you can save time by learning from another person's mistakes. This book promotion product is offered at three price levels and gives a money-back guarantee. The author/developer is honest, amicable and helpful. I give this product my highest recommendation and recommend that you purchase the top level product like I did.

Book Promotion: Get Quoted in Newspaper and Magazine Articles. Promote your book to reporters and journalists who are looking for information on your subject. This is an excellent and affordable service to get your book title, your name and quote into newspapers and magazines across the country. You'll get repeated exposure for subjects in your area of expertise. You will also learn how to creatively position yourself and your book, so that you'll find yourself quoted in articles on a variety of subjects. Repeated exposure generates book sales. This program can also help you get high paying speaking engagements. If you want to be seen as an expert on your subject and get a piece of the public's mindshare, sign up for this book promotion service. It is designed to help you succeed. Highly recommended.

If you have found a product or service that has helped you market your book effectively, please send us a brief story about your experience. The business of book promotion is tough. Let's share our knowledge and help each other succeed.

Scroll down for a link to book promotion services I do not recommend. Bookmark this page as our list of products and services grows.

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